Virtusa Design Visualization Services

Jaguar

Project 8 — Saloon to Supercar

A launch film taking the XE saloon apart and rebuilding it as the SV Project 8, with several sequences driven procedurally through MASH.

Role
Storyboarding, environment modelling, lookdev and lighting
Produced at
Jaguar Land Rover (in-house)
Sector
Automotive

From the film

Saloon to Supercar — the reveal
Project 8, front three-quarter
Project 8, front three-quarter
The saloon
The saloon
Production XE
Production XE
Bare bodyshell
Bare bodyshell
Rebuilt structure
Rebuilt structure
Supercharged V8
Supercharged V8
Carbon ceramic brakes
Carbon ceramic brakes
Roll cage and harness
Roll cage and harness
Rear wing and diffuser
Rear wing and diffuser
Forged wheel
Forged wheel
Underbody and exhaust
Underbody and exhaust
Special Vehicle Operations
Special Vehicle Operations

Produced in-house at Jaguar Land Rover and owned by Jaguar Land Rover. Shown here as a personal credit for work contributed to, not as a Virtusa Design Visualization Services project.

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Prima — the product launch film, in stereoscopic 3D

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